"We think there would be a vast, committed fan base of conservative, evangelical Christians around the country and maybe even folks who are conservative politically who would rally behind Liberty football," Falwell said, "They would identify with our philosophy."
MORE: https://au.org/blogs/wall-of-separation/fundamentalist-football-liberty-university-champions-have-a-game-plan-to
See also...
In Virginia’s Hills, a Football Crusade
http://www.nytimes.com/2012/11/11/sports/ncaafootball/in-virginias-hills-a-football-crusade.html?_r=0