ScienceDaily -- It's an age old question: Why do we do good? What makes people sometimes willing to put "We" ahead of "Me?" Perhaps our first impulse is to be selfish, and cooperation is all about reining in greed. Or maybe cooperation happens spontaneously, and too much thinking gets in the way.
MORE: http://www.sciencedaily.com/releases/2012/09/120919142144.htm
See also...
People Change Moral Position Without Even Realizing It
http://www.sciencedaily.com/releases/2012/09/120919190608.htm
