In the 18th century, the genre of "earthquake sermon" was good business. Two small shocks in London, in 1750, sent the preachers to their pulpits and pamphlets. The bishop of London blamed Londoners' lewd behavior; the bishop of Oxford argued that God had woven into his grand design certain incidents to alarm us and shake us out of our sin. In Bloomsbury, the Rev. Dr. William Stukeley preached that earthquakes are favored by God as the ultimate sign of his wrathful intervention.
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See also:
Problem of evil and religion's double standard
